Black Friday is over, but you can still save 20% on annual plans. Claim your deal now! 🎉

The best T.LY alternative of 2025: Replug vs. T.LY

Amna Yawar
11 minutes
T.LY alternative

Let’s face it: URLs aren’t just links anymore. They’re gateways to your brand, campaigns, and audience’s following action. That’s why picking the right URL shortener is more than just a choice; it’s a strategy.

Today, we’re highlighting Replug as a powerful T.LY alternative. While T.LY is known for its simplicity and scalability, Replug stands out with its advanced features and customization options.

OverviewT.LYReplug
DescriptionA straightforward URL shortening tool focused on creating simple, trackable links with essential analytics to drive engagement.All-in-one link management and marketing tool with link shortening, customizable branded links, and advanced analytics and integrations. 
Pricing starts from$10/month$19/month
Best forSimple, no-fuss URL shortening with basic tracking.Customizable, branded links with advanced analytics and marketing features.

So, which one will steal the show for your needs?

Stick around as we break it all down – the features, the pros, the cons, and everything in between. By the end of this blog, you’ll know exactly which tool deserves a spot in your marketing arsenal. 

Ready? Let’s dive in!

Feature-by-feature analysis: Replug vs. T.LY

FeaturesT.LYReplug
Link management 
Link shortening Yes Yes 
Custom links Yes Yes 
Unlimited clicksYesYes (In Agency plans)
SMS links YesYes 
Affiliate link cloakingNoYes
Link rotation Yes Yes 
White labelNoYes
Deep links No Yes 
A/B testing NoYes 
Custom back-halfYes Yes 
Link expiration Yes Yes 
Link redirection Yes Yes 
Custom faviconsNoYes
Link previewNo Yes
Free URL shorteningYesNo 
Paid plansYesYes
Branded domainsYes Yes 
Bulk link importYes Yes 
Bulk link exportYes Yes 
UTM generator Yes Yes 
UTM tags Yes Yes 
API accessYesYes
Campaigns 
Campaign managementYesYes 
Custom CTA’sNo Yes 
3rd-party/ Custom widgetsNo Yes 
Link in bio Yes (OneLinks)Yes 
Link shortening campaigns Yes Yes 
Retargeting pixel Yes Yes 
OneLinks/Bio Links
Editable templateYes Yes 
Ability to add title, description Yes Yes 
RSS feed No Yes 
Custom theme Yes Yes 
Multiple button styleNo Yes 
Multiple button coloursYesYes
Verification button No Yes 
Social links Yes Yes 
Cards No Yes 
Images / Videos No Yes 
Editable aliasYes Yes 
QR codeYesYes
Password protectionYesNo
Tracking pixelsNoYes
QR codes
Dynamic QR codesYes Yes 
Custom colors Yes Yes 
Multiple download formatsYes Yes 
Customizable QR codesYes Yes 
Branded QRYes No (coming soon)
Link security
Password protected linksYes Yes 
Link expander toolYesNo
Analytics & reporting 
Link analytics dashboardYes Yes 
Unique clicksYes Yes 
Unique visitsYesYes
Click performance Yes Yes 
Visitors by countryYes Yes 
UTM tracking Yes Yes 
QR scans Yes Yes 
301 SEO-friendly redirectYesYes 
404 redirectNoYes
Automated email reportsNo Yes 
Chrome extension
Free to downloadYesYes
Free to useYesNo 
Link shorteningYesYes
QR code generationYesYes
Link expander toolYesNo
Link historyYesYes
User baseEstablishedGrowing
Trial period5 days14 days
Customer support 
Dedicated supportYesYes 
Onboarding & call supportYes Yes 
Teams
Team dashboardYes Yes 
IntegrationYesYes
Short links per team/month5,000,0000Unlimited
Custom domains5,000100
OneLinks/Bio links5,000 (OneLinks)500
ClicksUnlimitedUnlimited
Team members per team5,000100 
Inviting team members via emailYes Yes 
Team member role – AdminYes Yes 
Team member role – Guest/ ViewerYes Yes 

Price and link volume

Here’s an overview of the pricing and the link volume of Replug vs. T.LY:

Replug
PlanPrice/moClicks/moShort links/moWorkspaces/mo
Basic$1910,000Unlimited1
Pro$4950,000Unlimited5
Agency (Small)$79UnlimitedUnlimited10
Agency (Medium)$149UnlimitedUnlimited20
Agency (Large)$299UnlimitedUnlimited50
Agency (Enterprise)$499UnlimitedUnlimited100
T.LY
PlanPrice/moClicks/moShort links/moWorkspaces/mo
Personal$10Unlimited1,000
Basic$20Unlimited4,000
Pro$50Unlimited10,0005
Business$100Unlimited20,00010
Business (50K)$200Unlimited50,00050
Business (100K)$400Unlimited100,000100
Business (1M)$4,000Unlimited1,000,0001,000
Business (5M)$20,000Unlimited5,000,0005,000

A comprehensive comparison of Replug vs. T.LY

Replug vs. T.LY: Link management

Replug

Replug stands out as a T.LY alternative with advanced capabilities like white-label and deep links, which are great for optimizing your marketing campaigns. You can also choose a custom favicon, add/remove/change link previews, and get customizable link rotation based on various factors like country, device, browser, OS, date, days of the week, and IP. These features are great for marketers looking to drill down into the specifics of how users interact with their links. 

Link Management Made Easy

Your go to link management tool for CTAs, branded and bio links, QR Codes, tracking and retargeting.

Get Started for FREE!
link management made easy

In addition to that, you get tools like bulk link import/export, branded domains, and UTM tag generation to track performance across campaigns.

T.LY

T.LY offers unlimited clicks on all its plans, which is a major advantage for those expecting high traffic. While it doesn’t offer deep linking, white-label, or A/B testing, it does cover the essentials, like link shortening, custom links, and link redirection. Link rotation is available too, but with fewer customization options—only based on device, browser, and country. 

T.LY’s upgraded Laravel API package is especially useful for teams who need automation or plan to integrate their link management into other systems. Additionally, the platform’s bulk link import/export tools provide solid functionality for larger teams.

Which one should you choose?

  • Replug: Ideal for advanced campaign management, deep linking, and customizable link rotation. Lower plans limit clicks, but the Agency plan suits complex needs.
    T.LY: Perfect for unlimited clicks, simplicity, and scalability. While lacking advanced features like deep linking, it excels in ease of use and automation for high-traffic teams.

Replug vs. T.LY: Campaigns

Replug

Replug shines when it comes to campaign management, offering a more customizable and interactive approach. You can easily manage your campaigns by shortening links and tracking their performance, but what sets Replug apart as a T.LY alternative is the ability to add custom CTAs. This lets you tailor your links to drive specific actions from your audience, whether it’s signing up for a newsletter or making a purchase. 

Replug free CTA generator

Replug also supports third-party and custom widgets, giving you the flexibility to create engaging campaigns that fit your brand. If you’re an influencer or a content creator, you’ll love the “bio links” feature, which lets you consolidate all your important links in one place. 

Plus, Replug’s retargeting pixel lets you track visitors and re-engage them with tailored ads, boosting your chances of conversions.

T.LY

T.LY provides a more streamlined approach to campaign management. It’s a solid choice for those who want the basics without the added complexity. Like Replug, T.LY allows you to shorten links and track their performance, but it’s a bit more minimalistic in terms of customization. 

There are no options to add custom CTAs or third-party widgets, which can make your campaigns feel more static compared to Replug’s interactive approach. However, T.LY does have a link-in-bio feature through OneLinks. T.LY also offers a retargeting pixel feature, but according to their latest update, they offer it only for Facebook and Adwords.

While T.LY may lack some of the advanced customization features, it still provides the essentials for running effective campaigns.

Which one should you choose?

  • Replug: Perfect as a T.LY alternative for marketers seeking flexibility with custom CTAs and widgets for dynamic, interactive campaigns.
    T.LY: Great for a simple, straightforward approach, offering essential campaign management and retargeting features.

Replug vs. T.LY: Bio links

Replug

With Replug’s Enterprise Agency Plan, you can create 500 bio links. While this is less than what T.LY offers, Replug excels in customization which makes it an excellent T.LY alternative. You get the ability to add up to 8 social links from Facebook, Instagram, X (Twitter), LinkedIn, YouTube, TikTok, Medium, Twitch, Spotify, SoundCloud, Apple, Pinterest, Snapchat, Reddit, Tumblr, Quora, WeChat, Skype, Telegram, Discord, and much more!

Create bio links for Instagram, TikTok, Facebook, Twitter & LinkedIn.

Create fully customizable bio link webpages to drive traffic from and to your social media channels, online store, website and much more.

Learn More!
fully customizable bio link

But it doesn’t stop there. You can also integrate cards, text, RSS feeds, and videos into your bio links. Plus, you can fine-tune the SEO settings, customize your social media preview, and even add a retargeting pixel for more control over your marketing efforts. Replug also includes features like password protection and customizable layouts, ensuring that you can create a truly unique, branded bio link experience. 

Replug bio link page

With competitive pricing for the features offered, Replug is a great choice for those who want flexibility and personalization.

T.LY

Now, let’s look at T.LY’s Business Plan, which matches the price of Replug’s highest plan. With this plan, you get the ability to create up to 1,000 bio links (OneLinks), a much larger volume compared to Replug’s 500. 

T.LY bio links

Source: T.LY

In addition, T.LY lets you add unlimited social profiles but you only have the option to choose from Twitter, Facebook, Instagram, YouTube,TikTok, Twitch, Snapchat, LinkedIn, SoundCloud, Discord, GitHub, X (Twitter), and Reddit. While T.LY doesn’t offer as much customization as Replug, it includes features like password protection, customizable layouts, and QR codes for easy sharing. 

If your primary focus is on having a larger number of bio links with basic customization options, T.LY gives you more flexibility in terms of volume.

Which one should you choose?

  • Replug: Best for customization and branding, offering 500 bio links with SEO control, social previews, and content blocks for personalized links.
  • T.LY: Ideal for higher volume, providing 1,000 bio links with unlimited social profiles at a similar price, though with fewer customization options.

Replug vs. T.LY: QR Codes

Replug

Replug provides all the essentials for generating dynamic QR codes, allowing you to track scans and update destinations without changing the code itself. It also supports custom colors and two downloadable formats, i.e., PNG and SVG. 

Replug QR code

However, Replug does not offer branded QR codes yet (coming soon), so you can’t add your logo or other branding elements directly to the design.

T.LY

T.LY, on the other hand, steps up with branded dynamic QR codes and advanced customization options. In addition to allowing dynamic QR codes, T.LY lets you add your logo for a unique, branded touch. 

It also enables customization of corner dot colors, a feature that Replug doesn’t offer. Supported formats include PNG, JPEG, SVG, and WEBP, giving you flexibility for various use cases.

T.LY QR code

Source: T.LY

Which one should you choose?

  • Replug: Ideal if you need basic QR code functionality with the ability to track and edit links dynamically.
  • T.LY: Perfect for those looking to create highly customizable and branded QR codes that stand out, especially if you want to incorporate logos or unique design elements.

Also read: How to Create a QR Code Using Replug?

Replug vs. T.LY: Link security

Replug

Replug enables you to create password-protected links, adding an extra layer of security for sensitive content. This feature makes Replug a strong T.LY alternative, ensuring that only users with the correct password can access your links, making it ideal for sharing exclusive offers, private content, or confidential files.

Replug password protected links

However, Replug does not include a link expander tool. If you’re dealing with shortened links from external sources and want to preview where they lead before clicking, you’ll need a separate tool for that.

T.LY

T.LY also provides password-protected links, giving you control over who can access your content. Beyond this, T.LY stands out with its link expander tool, a handy feature that lets you preview the destination of shortened links. 

T.LY link expander tool

This tool is particularly useful for verifying links before clicking, ensuring they’re safe and relevant, and avoiding potential phishing risks.

Which one should you choose?

  • Replug: Great if password protection is your only priority for securely sharing sensitive links.
  • T.LY: The better choice if you value the added security of a link expander tool for verifying shortened URLs alongside password-protected links.

Replug vs. T.LY: Link analytics

Replug

Replug offers a comprehensive analytics dashboard designed to go beyond the basics. You can track unique clicks, visits, and CTR, making it a standout T.LY alternative for those who need detailed performance metrics. Additional tools like visitor location by country and UTM tracking position Replug as a powerhouse for marketers relying on data-driven strategies. 

Replug link analytics dashboard

A key highlight is the inclusion of automated email reports, which streamline workflows by delivering regular updates directly to your inbox. Combined with its sleek and advanced interface, Replug ensures a user-friendly experience even for handling in-depth analytics. This makes it the ideal T.LY alternative for marketers, agencies, or businesses seeking detailed insights and robust reporting capabilities to optimize their campaigns effectively.

T.LY

T.LY provides a basic analytics dashboard that covers essential metrics such as unique clicks, visits, and click performance. While it doesn’t include advanced features like tracking or automated email reports, it still supports key functionalities like UTM tracking and QR scan data.

The interface is simple and user-friendly, catering to those who value ease of use over detailed customization. This makes it a suitable choice for small businesses, solo entrepreneurs, or casual users who need straightforward analytics without diving into complexities.

However, T.LY does not offer a 404 redirect feature, which could be a downside for users looking for full link management functionality.

Which one should you choose?

  • Replug: Replug is the best T.LY alternative if you’re running a data-heavy campaign and need in-depth analytics and advanced reporting tools to scale your campaigns.
  • T.LY: If you’re running a small campaign and are looking for a straightforward and user-friendly tool with just the essential analytics, T.LY fits the bill.

Bonus features: A closer look at Replug and T.LY

Replug vs. T.LY: Chrome Extension

Replug

Replug’s Chrome extension requires an account to access all features. It’s free to download, but the full set of features is available only once you sign up. You do get a 14-day free trial, allowing you to explore its capabilities before committing. 

Once you’re in, you’ll have access to all features, but a paid plan is required for advanced functionalities.

T.LY

T.LY offers a more advanced Chrome extension with over 300K users. It’s free to download, and you immediately get access to a shortened link for any webpage, a customizable QR code, link history, and the link expander tool. 

However, to access all the advanced features, you’ll have to subscribe to the tool after your 5-day trial period has ended.

Replug vs. T.LY: Customer support

Replug

Replug offers dedicated customer support across all of its agency plans (small, medium, large, and enterprise). This ensures that users have access to dedicated and onboarding assistance whenever needed. 

Link Management Made Easy

Your go to link management tool for CTAs, branded and bio links, QR Codes, tracking and retargeting.

Get Started for FREE!
link management made easy

Whether you’re troubleshooting an issue or need guidance on utilizing advanced features, Replug’s support team is ready to help.

T.LY

T.LY also provides dedicated customer support, but this feature is available in its Pro and Business plans. These plans range from 10K to 5M links, offering priority support for users with more extensive needs.

Replug vs. T.LY: Team collaboration

Replug

Replug provides a comprehensive team dashboard with unlimited short links per team each month, making it ideal for teams of all sizes. Additionally, with unlimited clicks and the ability to add up to 100 team members per workspace (100 workspaces) in the highest plan, it’s a great tool for collaboration. Team members can be assigned specific roles, including Administrator, Collaborator, and Guest. Another great part is that you can assign the same team member to multiple workspaces!

Replug also offers 29 integrations in various categories, such as social media, email marketing, lead generation, and retargeting, giving teams the flexibility to streamline their workflows.

T.LY

T.LY also features a team dashboard and allows you to add up to 5,000 team members in it’s highest-paid plan, i.e., Business 5M (5,000,000 short links). However, with T.LY, there is no information regarding the number of workspaces you can create.

While T.LY provides unlimited clicks, it offers a more limited integration set, offering only a Zapier integration. Despite this, T.LY’s extensive link limits make it a solid option for larger teams with higher demands.

Replug vs. T.LY: Weighing the pros and cons

Here are the pros and cons for Replug and T.LY based on the analysis above:

ReplugT.LY
Pros– Advanced customization (white-label, deep linking, custom CTAs, bio links)- Comprehensive analytics (CTR, UTM, automated email reports, etc.)- Strong team features (role assignments, integrations, unlimited short links per team/month)- Retargeting pixels and detailed marketing tools– Simplicity and scalability with unlimited clicks across all plans- Branded QR codes and extensive QR customization- High link limits (up to 5 million short links)- Affordable starting price ($10/month)
Cons– Higher starting price ($19/month)- No branded QR codes (coming soon)- Limited bio links (500 compared to T.LY’s 1,000)– Limited customization features- Basic analytics – Fewer integration options (only Zapier)

The full picture

Choosing the right tool comes down to weighing the benefits and limitations of your specific needs. Here’s a comparative snapshot to help you make an informed decision between Replug and T.LY:

FeaturesT.LYReplug
Advanced featuresBranded QR codes and an extensive volume of linksWhite-label, bio links, Deep linking, customizable CTAs
Free plan5-day trial14-day trial
CustomizationLimited customizationExtensive (custom analytics, widgets, layouts, retargeting pixels)
AnalyticsBasic analytics (unique clicks, QR scans)In-depth (conversion rates, automated email reports)
PricingStarts at $10/month, unlimited clicks in all plansStarts at $19/month with tiered Agency plans
Team featuresExtensive link-sharing capacities, up to 5,000 team membersFlexible integrations and role assignment, up to 100 team members

Our verdict

While both Replug and T.LY offer valuable features, Replug, a T.LY alternative, emerges as the stronger contender for marketers and agencies seeking advanced customization and robust tools. Its deep linking, A/B testing, and customizable CTAs set it apart, offering unparalleled flexibility for crafting tailored campaigns. Additionally, Replug’s detailed analytics and retargeting options make it the go-to choice for those who rely on precision and data-driven strategies to enhance engagement.

On the other hand, T.LY is a solid option for users prioritize simplicity and unlimited clicks across all plans. However, its lack of advanced features and limited customization options may not meet the needs of those looking for more sophisticated marketing solutions.

In the end, if you’re looking to maximize the impact of your campaigns with powerful tools and versatility, Replug offers a better overall experience.

FAQs on Replug vs. T.LY

Which tool offers better analytics capabilities?

Replug, a T.LY alternative, provides more detailed analytics, such as clicks, unique clicks, and automated reports, making it ideal for data-driven campaigns. T.LY offers basic analytics suitable for smaller campaigns.

Is there a free plan available for either tool?

Replug has a 14-day free trial plan, whereas T.LY has a 5-day free trial. After that, you have to pay to access the full suite of advanced features.

Which tool is better for team collaboration?

Replug offers flexibility with integrations and role assignments for up to 100 team members. T.LY scales higher with up to 5,000 members but has fewer integration options.

Can both tools generate QR codes?

Yes, both tools generate QR codes. T.LY stands out with branded QR codes, while Replug focuses on dynamic QR codes with tracking capabilities.

Which tool offers better customization?

Replug excels as a T.LY alternative with features like custom CTAs, layouts, and widgets. T.LY provides basic customization but focuses on scalability and simplicity.

How do Replug and T.LY ensure link security?

Replug offers password-protected links and customizable expiration features, while T.LY adds a link expander tool for safe URL previews.

Amna Yawar
Amna is a content marketer and storytelling enthusiast, dedicated to creating engaging, impactful content. She blends creativity with SEO strategies to help brands connect, inspire, and convert.

Amplify Your Marketing With Optimized Link Sharing

Over 35,000+ marketers, agencies, businesses, e-commerce stores and brands optimize and track their links using Replug and get better returns on their marketing efforts.

Share via
Copy link