What is a Discord vanity URL and how to create one?

Discord has become the go-to platform for online communities, from gaming squads and creator fandoms to business teams and study groups. With voice channels, chat rooms, and tons of integrations, it’s the ultimate space to build and engage with your audience.

But when it comes to inviting new members, Discord’s default invite links can be… well, forgettable. Sharing something like

Not exactly the kind of link you’d want to share in your chat. That’s where a Discord vanity URL comes in – a clean, branded invite link that’s easy to remember and even easier to share. 

In this guide, we’ll break down exactly what a vanity URL is and show you two simple ways to create one:

• The official Discord method (if your server meets the requirements)
• And a quicker alternative using a link shortener like Replug, perfect if your server hasn’t reached Level 3 yet.

Let’s get started with everything you need to know about setting up your own custom Discord link.

What is a Discord vanity URL?

A vanity URL on Discord is a customized invite link you can set for your Discord server. It replaces the default, auto-generated invite code with something branded and readable.

Example:

Default URL: 

Vanity URL: 

Also read: How to Get a YouTube Vanity URL: Quick Guide

How to create a Discord vanity URL (2 methods)?

Method 1: Using Discord’s native vanity URL feature

Note: Server Vanity URLs are one of the special server features. It can be unlocked once the server reaches boost level 3 or if the server is partnered or verified.

Step 01: Enable server verification level

• Go to your server settings.
• Navigate to the “Moderation” tab.
• Set the verification level to at least “Medium” to help protect your community.

Step 02: Access the overview section

• In server settings, click on the “Overview” tab.

Step 03: Edit your vanity URL

• Locate the “Vanity URL” option.
• Click the “Edit” button next to the current invite link.
• Type in your desired custom name
• Ensure your link is unique – Discord will notify you if the name is already taken.

Steo 04: Save your changes

• If the name is available, click Save to activate your new vanity URL.

Your new invite link will now look like: 

Method 2: Create a vanity Discord link using link shortener tool

If your server doesn’t meet the requirements for a native Discord vanity URL – no worries. There’s a faster and easier way to get a clean, branded invite link: use a link shortener like Replug.

Replug is a powerful link management and branding platform that allows you to:

• Customize any link (including Discord invites)

• Add password protection to your links
• Create QR codes for your links
• Setup expiry for links
• Customzie link preview
• And more…

Steps to create a vanity Discord invite link with Replug:

Step 01: Get your Discord invite link

• Open your Discord server.
• Click on “Invite people”.
• Copy the full invite link.

Step 02: Log in to Replug

• Head to Replug.io and sign in or create an account.

Also read: How to Create a Facebook Vanity URL: 5 Simple Steps

Step 03: Create a new branded link

• On the Replug dashboard, paste your Discord invite link into the “Quickly shorten link” field.

Step 04: Customize your vanity URL

• A popup window will appear where you can customize your vanity URL – simply edit the link in the top bar to your preferred slug.

• Click the shorten icon (checkmark) to proceed.
• Then click “Save shortened link,” and your new branded Discord invite link is ready to share anywhere online.

Final thoughts

A vanity URL makes your Discord server look more legit and easier to promote. While Discord’s built-in option requires a Level 3 boost, tools like Replug give you a smart workaround – plus added benefits like link expiry, QR codes, password protection and much more. 

FAQs about Discord vanity URLs

Do I need to boost my server to get a vanity URL on Discord?

Yes, Discord only allows official vanity URLs for servers that have reached Level 3 boost status. However, you can bypass this limitation using tools like Replug to create a branded, trackable short link.

Can I change my Discord vanity URL later?

If you’re using Discord’s built-in vanity URL feature, yes – you can update it anytime in your server settings. If you’re using Replug, you can also edit or change the slug or even the destination URL anytime.

Is it safe to use a third-party tool like Replug for my Discord link?

Yes, Replug is safe and widely used for link shortening, tracking, and retargeting. It doesn’t modify your Discord invite – it simply redirects users through a cleaner, branded link.

What happens if my Discord invite link expires?

If your original Discord invite link expires or becomes invalid, you’ll need to update the destination URL in Replug. Replug won’t auto-refresh invite links – it redirects users to whatever URL you’ve provided.